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USA Cycling and Tissot Launch Virtual Challenge Series

By: Katherine Santos  May 13, 2022

With 6 challenges to choose from, riders will have multiple opportunities to enter to win a Tissot watch and much more!

The USA Cycling Virtual Challenge series presented by Tissot, features 6 unique challenges all differing in length and time span. Riders must complete the minimum distance to be entered into the drawing to win a Tissot watch and aim to cover the entire distance of the challenge. If riders complete all 6 challenges they will be entered to win a USA Cycling jersey signed by the Tokyo 2020 Olympic cycling team.

How does it work?

Through FitRankings, riders will be able to register online and link their favorite activity-tracking device to the USA Cycling Virtual Challenge presented by Tissot. Using any wearable fitness device, tracker or app to log their miles, riders will be able to seamlessly sync their progress through the interactive FitRankings leader board while engaging with fellow participants and USA Cycling. After you complete the minimum number of miles, you win a commemorative gift.

When does it start?

Beginning May 20th with The Race Across Italy, participants will have 9 days to complete 84.5 miles. Riders can also opt-in to doing the same distance as the professional tour riders. The series will continue through the summer and will end with The Pikes Peak Classic in October.

Join the USA Cycling community during the three main cycling tours* or for all six events. You can find the full challenge schedule below. To learn more about the series click here or visit Registration is free for all participants.



May 20-29

The Race Across Italy – 84.5 Miles*

June 10-17

The Golden State Classic – 76.3 Miles

July 1-24

The Race for Yellow – 206.7 Miles*

August 9-September 11

The Race for Red – 203.8 Miles*

September 24

The American Classic – 12.4 Miles

October 1-7

The Pikes Peak Classic – 19 Miles


The plus sign in the Swiss Flag within the Tissot logo symbolises the Swiss quality and reliability Tissot has shown since 1853. The watches, sold all over the world, enable Tissot to be the leader in the traditional Swiss watch industry, exporting more than 4 million watches every year. Tissot stands by its signature, Innovators by Tradition. The high quality of the brand with every component recognized worldwide.

Tissot has been named Official Timekeeper and Partner of many global events such as basketball with the NBA and FIBA; cycling with the Tour de France, Giro d’Italia, La Vuelta and the UCI World Cycling Championships; motorsports with MotoGPTM and the FIM World Superbike Championship and many more besides in the sports of ice hockey, fencing and rugby.

Key leading products include: Tissot T-Touch (The first tactile watch in 1999). Tissot Le Locle, a timeless, classic, automatic watch with 80 hours of power reserve. Tissot T-Race, “the sporty design”.

Sport is unrivalled and our timing systems are tried, tested and trusted by a range of professional sports and athletes. In basketball the NBA and FIBA, in cycling the Tour de France, Giro d’Italia and La Vuelta and in motorsports MotoGPTM are just some of the names that rely on Tissot as their Official Timekeeper. We provide innovative and traditional watches for our customers who appreciate our commitment to quality, authenticity and excellence.